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what we stand for

At Asotto

We transcend the realm of mere labels, embodying a philosophy that goes beyond fashion. Remaining steadfast to our original vision, we epitomise sophisticated femininity through clever colour combinations and delicate original prints, offering more than just garments but an expression of timeless elegance and individuality.

Hannah's vision for Asotto London is to elevate the everyday wardrobe, infusing it with luxury and uniqueness, all while ensuring our customers feel confident in their own skin.

Introducing our latest collection, a celebration of the English countryside, infused with the elegance and romance that define Asotto. Inspired by the flowing grace of poetry and the delicate movement of fabric, this collection brings together intricate lace, enchanting prints, and a hint of royal regatta charm. Each piece captures the timeless beauty of nature, combining classic silhouettes with the magic of fabrics that flow effortlessly—designed to make every moment feel special.